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Diploma in Digital Communications for Enterprise

Diploma in Digital Communications for Enterprise

Overview

Develop the media, marketing, presentation and business skills to implement a professional marketing communications plan

The Special Purpose Diploma Programme combines a knowledge of current best industry practices with the business skills required to plan and implement marketing communication projects​​ enabling learners to communicate effectively both in person and across digital media platforms.

Why Study Digital Communications for Enterprise at Griffith College?

The Diploma in Digital Communications for Enterprise aims to give learners the skills to effectively communicate and deliver their messages, both digitally and in person.​ The programme assumes no prior learning and provides participants with the skills they will need to function in what is a growing communications sector.​ This Special Purpose Award will enable learners to.

  • Demonstrate an in-depth understanding of the strategies and best practices of marketing communication and how this can be applied digitally.
  • Utilise knowledge gained to design and develop media content demonstrating an understanding of the particular audience demographic for that product.
  • Apply the technical skills necessary to plan and deliver marketing campaigns across a range of media platforms.
  • Employ social and digital media along with customer blogs and website management to generate leads and build brand relationships.
  • Work productively both independently and in a team based and collaborative work environment.

Course Highlights

  • Develop industry-related skills and experience
  • Enhance communication and presentation skills
  • Strengthen research, writing and analytical skills
  • Pursue further study in area

The course has been delivered successfully in the past with many learners securing employment/self-employment. It is also meeting one of the current skills shortages facing enterprises today.

2018 Intake Dates

We run 2 intakes for this course commencing in Spring and Autumn.

  • 26th of February*
  • September (date to be confirmed)

*subject to sufficient numbers

Course details

The programme is delivered on campus in Limerick, with an innovative mix of online and distance learning supports to enhance student learning and maximise the benefits of time spent in classes, labs and tutorials.

Course Modules
Year One
  • Integrated Marketing Communications
  • Research and Presentation Skills
  • Introduction to Digital Media Technology
  • Marketing, Branding and Audiences
  • Marketing Communications Project
  • Digital Marketing
  • Work Placement
Anthony
Brosnan
Limerick Campus
How to Apply

Entry Requirements

Applicants to the DDCE must meet normal QQI requirements. The faculty will also meet the learners in advance of the programme to identify their career aspirations and to ensure the programme will meet their needs.

International applicants, whose native language is not English, are required to have an IELTS score of 6 or greater, or equivalent.

How to Apply

As this is a Part-Time course, applicants must apply directly. Mature students will be asked for a copy of their passport and applications should be made before the 15th September 2017. Part-time Applicants that are under 23 years on Jan 1st 2016 will be asked for a copy of their passport, Leaving Certificate results / FETAC qualifications or equivalent and must meet the minimum entry requirements for the programme.

When our Admissions team receive your application they will be in contact with you directly.

If you wish to apply for advanced entry onto the course, please apply directly and a member of our team will be in contact with you to discuss your application.

Fees

Tuition Fees

Limerick €3,750 + Registration Fee of €250

QQI Award Fee

Please note that a QQI Award Fee applies in the final year of all QQI courses. To find the relevant fee for your course level, please see the Fees page.

Progression

Academic Progression

Graduates of the Diploma in Digital Communications for Enterprise ​may wish to pursue further study and research in media/communications/business or other cognate disciplines.

Career Progression

Job readiness is critical to the success of the Diploma in Digital Communications for Enterprise learner. The College Careers Advisor and Placement Officer, in association with the faculty, have put in place a dedicated careers advice service for each learner to assist and support them back to employment or self-employment.

A suite of careers motivation, self-confidence and job ready workshops will be delivered and timetabled for learners. Additional sessions will be scheduled to include:

  • CV preparation, interview skills & techniques & job searching tools
  • LinkedIn profiling
  • One-to-one careers advice sessions
  • Individual coaching & feedback, review of experience and progress & candidate/employment matching process. Griffith also offers an out of hour’s one-to-one consultations service including evening/weekend appointments.  Much of this support will examine the learner's acquired experience, both academically and practically and assist the learner to identify their own strengths and how their strengths can be communicated effectively to employers.

Each learner will be encouraged to engage with the industry via LinkedIn.com. This provides an exciting opportunity for participants to learn more about the sector and to network with potential employers. Griffith has also developed extensive engagement with industry and with the college alumni, and currently has an active data base of 1,400 employers.

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