This course will be of interest to marketers, sales professionals, designers, IT professionals, and owner-managed businesses who need to gain a greater understanding of how to use digital and social media tools, channels, and platforms to communicate, engage and acquire customers online.
The course is validated by The Institute of Commercial Management (ICM). This course focuses on the development of professional skills and does not sit on the national framework.
Over the 12-week course, content covered includes how to produce a rich presence on the main social media platforms such as LinkedIn, Twitter, Facebook as well as developing Google Adwords and Display campaigns, Email Marketing Campaigns and creating Rich Media Content on platforms such as Pinterest, YouTube and Instagram.
We run 2 intakes for this course commencing in Spring and Autumn.
*subject to sufficient numbers
Please see the timetable section for the next course dates.
We have one intake for this course :
We have one intake for this course: