North Strand Residents Association is a community group open to all residents of Dublin’s North Strand. With the focus on respect, inclusivity, and accessibility, it aims to build a village where neighbours are friends.

My branding for the North Strand Residents Association is focused on a mosaic theme, inspired by various mosaics found in the neighbourhood and representing how communities are built by many unique individuals. The colour scheme is based on the rich history of North Strand, including Mud Island and its connection to Dublin Bay.

The print campaign's main focus is to encourage visitors to be mindful of the local residents without being overly critical of them having fun by creating bright and fun illustrations.