This module runs one evening a week for twelve weeks. It emphasises the role of research and marketing intelligence in decision making.
This module aims to combine theory and practice to enable learners to gain a broad perspective on marketing and its role within organisations. On successful completion of this module, learners should be able to:
Our intake for this course commences in September 2020
If you have any questions please get in touch with us at [email protected] or 01 415 0429.
September 2020 - Dates available on request.
If you are 23 years or over from the 1st January of this year, you can apply for this course directly using the College’s online application form.
Under 23 Years
Old Leaving Cert (Pre 2017)
Two Honours Level, Grade C3s or above and four Ordinary Level D3s (subjects to include Maths and a language, English, Irish or another language) or equivalent exam taken.
New Leaving Cert
2 H5 and 4 O6/H7 grades, to include Maths and a language (English, Irish or another language).
Directly to Griffith College Short Courses Department
Study Mode: Part-Time
Fee: EUR 550.00
Further to completion of the Marketing module, learners are recommended to continue their studies at Griffith College by applying for our Diploma in Marketing Management, Certificate in Online Marketing and Digital Strategy or BA (Hons) in Business Studies course.